01/11/2008 20:26 PM ·
How do you take advantage of different-language translations of your web pages from search engine optimization point of view?
01/07/2008 09:40 AM ·
You are running a blog that helps to build your brand awareness and drive traffic to your e-commerce site. Should you use rel=”nofollow” on links going from the e-commerce site to the blog?
11/13/2007 09:07 AM ·
You’ve got a huge database-driven site with new pages added every day. How should you approach the sitemap issue?
10/11/2007 09:11 AM ·
Your site map ranks higher for a particular keyword than your money page that you spent hours optimizing. Why? And, what to do about it?
10/09/2007 21:58 PM ·
How shold you design your site’s internal linking structure so that maximum PageRank is pushed to your product pages?
10/01/2007 15:11 PM ·
Your site can be accessed via both: www.site.com and site.com. Is this a problem? Can it be considered a duplicate content? How do you fix it?
09/29/2007 09:00 AM ·
You were told to execute a 301 Redirect. Can something like that hurt your site in the search engines?
09/11/2007 06:51 AM ·
Using rel=”nofollow” is a great way to manipulate the flow of PageRank—on your site, or outside of it. When used internally, it can help channel more PageRank to pages that need it and turn it off—partially or completely—for those that don’t need it.
09/09/2007 21:15 PM ·
You are considering to add a resources section to your site that would be truly useful for your visitors. It will include an alphabetical listing of your recommended resources and will likely end up containing hundreds if not thousands useful links. But, you are concerned that this might be viewed by the search engines as […]
09/01/2007 16:43 PM ·
Which screen resolution should you be designing your web site for?
At the time of this writing, it’s 1024×768 while ensuring the site looks good also at 800×600.
However, your specific (or ideal) target audience might be completely off compared to the average internet user. If so, you need to take that into account.
Finally, […]
08/30/2007 14:26 PM ·
Is it better to build one large web site or several small ones?
From an SEO point of view, one large site is better than several small ones. From maintenance point of view, there are both pros and cons. One large site is easier to maintain, but if your site has problems, it […]
08/19/2007 17:47 PM ·
Is having the same content available in several different languages regarded as unique or duplicate?
Unique. Google can’t tell that it’s looking at two different-language versions of the same article. In other words, it reads each version as different and unique content.
That means, you should be able to organize your multi-language content any way you want […]
08/17/2007 17:24 PM ·
The META keywords and META description tags used to be the holy grail of search engine optimization. All you had to do was to put a ton of keywords in them and you magically skyrocketed to the top of the SERPs.
Well, those times are long gone. Today, none of the tags have any measurable SEO […]
08/16/2007 10:01 AM ·
Stuff your keywords into footer links and take advantage of additional PageRank and link reputation being pushed to those pages. Right?
Well yes, but less and less so. While footer links do pass PageRank and link reputation, Google (in particular) understands a web page’s structure and, quite logically, places different value on links from your main content area […]
08/14/2007 13:26 PM ·
Ok, so you learned about PR-push strategies to channel PageRank only to pages that you want to compete in the SERPs.
But now you are facing a dilemma. Some keywords are so competitive that there is practically no chance of you being able to rank anywhere for a long, long time. Should you nofollow links to those […]