Category Ranking on Google

Should blog links from e-commerce site be nofollowed?

You are running a blog that helps to build your brand awareness and drive traffic to your e-commerce site. Should you use rel=”nofollow” on links going from the e-commerce site to the blog?

How fast to gain new links?

How fast can you build links to your site without raising a red flag with Google?

Detecting fake PageRank

How do you determine whether the high PR on a site you are considering to buy is real or fake?

Sitemap outranks money page

Your site map ranks higher for a particular keyword than your money page that you spent hours optimizing. Why? And, what to do about it?

Site structure and PR-push strategy

How shold you design your site’s internal linking structure so that maximum PageRank is pushed to your product pages?

Is it safe to “nofollow” internal pages?

Using rel=”nofollow” is a great way to manipulate the flow of PageRank—on your site, or outside of it. When used internally, it can help channel more PageRank to pages that need it and turn it off—partially or completely—for those that don’t need it.

Google PageRank turns gray

You were enjoying a pretty nice PageRank on your site, but suddenly Google toolbar PageRank indicator turned grey. What’s going on? Is this something to worry about?
Strictly speaking, gray PageRank indicator means Google has no information about your site. But, in 9 out of 10 cases, a greyed out PageRank indicator simply means that there is a Google […]

Third-party Google proxy hacking

Is it possible for an unscrupulous competitor to kick you out of the Google’s SERPs? Yes, it is (unless Google managed to solve this issue by the time you are reading this).
Using a technique called Google proxy hacking, described by Dan Theis, one can make Google think that the original content it is “looking” […]

Contact Us, About: important for SEO?

Is it true that having a Contact Us and/or an About page earns you “trust points” with Google and helps your site to rank higher in the SERPs?
No, it isn’t. I haven’t seen any evidence that having (or not having) a contact or about page would have any effect on a site’s ability to rank.
By […]

Can too many H1 tags hurt your rankings?

Your web designer put half a dozen of H1 and H2 tags in your web pages. Could too many of them harm you in the search engines? Or, would it help?
The answer is, it won’t help and likely won’t hurt (unless you really overdo it, which may prompt a competitor to report you for manipulating […]

Penalty for hyphenated domain names?

You have done everything under the sun to bring your site higher up in Google’s SERPs, but it just wouldn’t move. Now, an SEO “guru” is telling you that your domain name is the problem since you are using multiple hyphens, as so: www.multiple-dash-domain-name.com and that Google imposes a penalty on such domains. Should you […]

Supplemental Index, PageRank and link reputation

You just checked your backlinks in Yahoo! or Google’s webmaster tools and discovered that most of the pages your links are on are in the Google’s Supplemental Index. Is this something to be concerned about? Are these links worth anything. Do they pass PageRank and/or link reputation?
The answer is, “yes, they do pass both.” So, […]

Value of blog links in Google

You managed to get a post with your link published to the home page of a PR6 blog. A few days later, the links shows up among your backlinks in your Google webmaster tools account and you cannot be happier! But then, another few days passes and the link is suddenly gone. What happened? The […]

Calculating PageRank passed to a link

You know already that PageRank distribution is split across all outgoing links on that page. But, is it better to have your link on, say, a PR6 page with 22 outgoing links, or on a PR5 page with only 15 outgoing links?
Assuming the PageRank algorithm uses the base of 8, your link could be on […]

No results from Google Backlink Index

You have been building links for the past [x] weeks or months and now you want to check if Google found them. So, you enter link:yoursite.com -site:yoursite.com into Google expecting to see a huge list of backlinks, but instead, all you get is “Your search did not match any documents”. What goes on?
Unfortunately, results returned […]